Postgraduate study

Whether you want to build your expertise and skills, change career, or grow your business, Ulster University’s postgraduate study programmes are the ideal building block in reaching your ultimate goal.

This Master’s programme aims to equip students with the skills needed to succeed in their choice of a career in professional marketing.

The MSc Marketing programme will develop professional Marketing graduates who can drive business success, identify new business trends, deliver complex business solutions and build customer relationships that allow the co-creation of products and services.

Students will challenge the accepted conventions of the business world by developing marketing strategies in real life business contexts and studying topics such as Strategy and Innovation, Digital Marketing Communications, Marketing Analytics, Foundations in Management, Marketing Management and Global Marketing. 

 

Dedicated to inspiring women. Developing the female leaders of the world. 

Our programme will take you on a journey to become a forward thinking, strategic business leader. Designed to introduce you to the essential areas of business and management, you will study practical and relevant skills in leadership, operations, marketing, economics, strategy development and finance.

Applying business theory to the world of work, the course will deepen your understanding of organisations and the constantly changing environments in which they operate. An excellent opportunity to study alongside an international student body providing you with a diverse network to share ideas and experience.